EGT Interactive completes rebranding to Amusnet Interactive, will expand offices, portfolio and verticals

Industry

Online gaming software and solutions provider EGT Interactive announced Wednesday that the company has officially rebranded to Amusnet Interactive.

The Bulgarian supplier also said it is moving to larger, hi-tech and state-of-the-art office premises in Sofia, as it takes on a bigger team to boost its design and development capabilities.

The company’s team has crafted and provided games for more than ten years, although it was officially established six years ago. Amid the fast growth of iGaming, the company decided to ‘stay one step ahead by evolving to a new brand name that better reflects its core offering and company values’. Since the beginning, the firm has specialized in delivering iGaming products that combine “the best of classic slots with the latest game features, graphics, and sounds”.

Welcoming the successful rebranding, Chief Executive Officer, Ivo Georgiev, stated: “EGT Interactive has grown immensely in terms of products, partner operators, markets. We now have more than 200 games and work with over 750 operators in 20-plus markets.”

“Our new Amusnet Interactive brand is a significant milestone in our development. This is the most effective way to communicate our business growth and values,” Georgiev added.

“Our partners are fully on board with our new brand, supporting our positioning and backing our drive for yet more innovation and desire to deliver new exciting games,” the CEO concluded. “It’s an exciting time for us in one of the world’s most vibrant sectors.”

Amusnet Interactive retains its tagline “We Make People Play”, as a “reflection” of its core business values, according to the company. “New games and product verticals are in the pipeline as Amusnet Interactive looks to grow further presence in all gaming channels in the industry,” they concluded.

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