BGaming, the in-house game developer for SOFTSWISS, periodically releases the state of the company and the state of the industry recaps. As we approach the new year, the company has released a new summary of its part in the online casino business. This timely recap highlights the company’s global growth this year along with calling attention to some of the innovative games it has offered to the greater market over the last 12 months.
The company is based in Eastern Europe so the catastrophic event in Ukraine stuck close to home. Industry leaders in and out of the area, including SoftSwiss, banded together to support the country in its time of trouble. With the Klitschko Foundation and the World Boxing Council, BGaming raised and delivered funds to Ukrainian citizens as they fought for their independence and freedom.
Business growth
As business goes, the company experienced historic growth over the last four quarters with gross gaming revenues (GGR) exploding by 217%. The volume of individual bets on their games also grew by a factor of 2.5x and the number of players increased by 236%.
The report doesn’t mention whether the chicken or the egg came first or if it was a partnership in tandem, but the studio’s team grew from 64 members one year ago to 120 teammates today.
While 2021 was a milestone year for the company’s overall growth with the games being found in just over 500 gaming sites at the beginning of 2022 – that number grew to 800 online storefronts by the end of the year. Just like in 2021, many of the new operations in 2022 were crypto casinos.
The company is headquartered in Malta, with development offices located in Poland and the Republic of Georgia. The company is looking toward further licenses in the regulated markets of Greece, Bulgaria, and Slovakia – adding to the Romanian license it was awarded in 2022.
Game Innovation
The company released two and a half dozen titles in 2022 – many of the games introduced innovative features and mechanics. It joined the fray with its first BTG Megaways game and its first cluster-pay game. Additional features rolled out included instant wins, reel resizing, collectible features, and in-game jackpots.
The company’s new TRUEWAYS mechanics were first seen in a re-release of the popular Elvis Frog slot. The reinvigorated Elvis Frog slot got a rousing response from players and made shortlists at industry awards presentations, including at the prestigious Global Gaming Awards.
Player-driven Approach
Over the past year, the company has strengthened its focus on being player-driven and one element of that is responsible gambling. Social media is bubbling with BGaming slot players and streamers too. Over the course of the year, Twitch carried over 100,000 minutes of BGaming games.
Bespoke games and brand exclusives
Over the last year, the company has ramped up its efforts to develop custom games for online casino operators. A bespoke/custom development process was created in 2021 and in 2022 the count of customized games reached over 70.
Other innovations
As we reported here earlier, the development team contrived an algorithm that lets them cut down the delivery size of instant play games by up 55% – faster-loading games are simply better games. The compression feature can ‘figure out’ which parts of an image or set of images can be highly compressed without compromising the end result image. The innovation was recognized at SBC Awards and by the iGaming Idol Award.
If history is any predictor of the future, based on the last few years we can expect to see more and greater technological and player engagement innovations in the year to come.
BGaming CEO, Marina Ostrovtsova said: “We’ve experienced significant growth across key metrics, obtained new licenses and certifications, experimented with various mechanics and features in our games, and received numerous awards and recognitions! All of these achievements are a testament to our team’s hard work and dedication, and we are excited to see what the future holds as we continue to innovate and deliver the best gaming experience possible. We also extend our sincere thanks to our customers and partners for their support and for helping us achieve these successes.”
Source: BGaming Celebrates Record Growth and Innovative Game Releases In 2022, BGaming, December 22, 2022