B2B gaming content and technology provider Inspired Entertainment has announced a new strategic partnership with UK bingo operator Mecca Bingo. As part of the agreement, Inspired will supply an additional 170 gaming machines to Mecca Bingo’s estate, complementing those already in operation.
The comprehensive five-year agreement is worth approximately $12.7 million and includes not only the installation of the gaming machines but also a full servicing package “to ensure optimal performance and longevity.”
“This collaboration aims to enhance the gaming experience for Mecca Bingo’s customers, bringing cutting-edge technology and entertainment to bingo halls nationwide,” according to a statement.
The installation process will begin immediately, with a phased rollout planned to ensure seamless integration of the new machines across Mecca Bingo’s various locations.
“We are thrilled to extend our partnership with Mecca Bingo,” said Peter Davies, Managing Director (Leisure) of Inspired. “Our advanced gaming machines are designed to provide a superior entertainment experience, and our dedicated servicing package will ensure that these machines remain in peak condition.”
“This partnership represents a significant milestone for both companies, and we are committed to supporting Mecca Bingo in delivering unparalleled gaming experiences to their customers.”
“This partnership with Inspired represents an exciting new chapter for Mecca Bingo,” said Mark Jepp, Slots Director of Mecca Bingo. “We are dedicated to providing our customers with the best possible bingo experience, and these new machines, supported by a robust servicing agreement, will play a crucial role in achieving that goal. We look forward to seeing our customers enjoy the enhanced gaming options that these machines will bring.”
“Mecca Bingo has been a cornerstone of the UK’s gaming industry for decades, recognized for its vibrant bingo halls and commitment to creating a welcoming, fun environment for bingo enthusiasts. This new partnership with Inspired highlights their ongoing commitment to innovation and excellence in the gaming sector,” Inspired concluded.