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nline casino and sportsbook operator Betreels.com announced Monday the launch of a new affiliate program with Income Access, Paysafe’s marketing technology and services provider.
The launch will see Income Access’ award-winning tracking and reporting platform supply the Betreels team with a wide range of marketing and analytics tools, designed to optimise growth.
Betreels operates across white label solutions provided by Progress Play, Muchogaming and BetConstruct, allowing the brand to offer its catalog of products to a broad range of international players. Progress Play and Muchogaming collectively hold licences from the UK Gambling Commission and the Malta Gaming Authority, among others.
Income Access will support Betreels’ acquisition and retention efforts through the Paysafe company’s affiliate marketing platform, which encompasses comprehensive campaign management tools, in-depth reporting and extensive ad-serving features that help create digital strategies and campaigns. Betreels’ team of knowledgeable and trusted experts will guide affiliates in leveraging the platform to achieve specific growth objectives across both casino and sportsbook.
In addition, Betreels’ dedicated affiliate management team will be on hand to assist with account registration and provide creative banners in multiple languages. Affiliates also benefit from flexible commission structures, including a no-deduction, 25% to 40% revenue share for all new affiliates. CPA commissions will be considered after an initial three months of earning revenue share.
Players visiting Betreels.com can enjoy content from over 80 third-party suppliers as Betreels Casino runs on the Progress Play and Muchogaming Networks, while its sportsbook is powered by BetConstruct, a world leader in sports betting solutions. The operator complements its wide selection of casino and live casino games, which have no cash out limits, with a VIP rewards program, daily and weekly promotions, and attractive welcome deals.
Jonathan Shaw, Operations Manager at Betreels.com, said: “Partnering with Income Access, which is well-regarded for its experience and success in the iGaming affiliate space, will position Betreels to achieve our goals in providing casino games and sports betting to an international audience. The Income Access team has been instrumental in helping us prepare for this launch as we look forward to introducing more players and affiliates to our exciting array of products. Our vision for the future is to build a Casino and Sportsbook brand that players and affiliates love and trust.”
“We hope we can prove ourselves to players and our partners by doing the simple things right. Providing the best games, easy cashouts and player rewards. Along with new products, languages and licences, Betreels aims to be home for players across the globe,” Shaw added.
Tara Wilson, Chief Operating Officer at Paysafe’s Income Access, said: “We’re excited to have the opportunity to support Betreels as it continues to strengthen its position as a top destination for international online gaming audiences. Our all-encompassing solution will not only empower affiliates and encourage sustained program growth, but it will also increase Betreels’ overall brand exposure.”