FBM Foundation, the humanitarian cooperation arm of the FBM brand, carried out two donation aid actions in Malate, Manila. On April 28, 12 volunteers extended their efforts to 200 families and 200 students in need under the Bayanihan para sa Kababayan and Building a Champion by a Champion projects, which aim to address the issue of poverty in the area.
Rui Francisco, Director of FBM, said: “When we defined this year’s goals for FBM Foundation, one thing was very clear: supporting Filipino communities that were deeply affected by negative contexts beyond their control was primordial.”
“The Malate region was at the top of our priorities, and we knew we needed to act fast. We knew we could somewhat make a difference in their future,” he added.
Rui Francisco, Director of FBM
As reported by the company, Malate is home to a significant number of children in contexts of homelessness, street dwellers, and impoverished families. For this reason, FBM Foundation took upon its second solidarity initiative under the Bayanihan para sa Kababayan program, where several essential goods were donated to families in Barangay 699, including rice, canned goods, noodles, and eggs.
With the help of 12 volunteers and with the special participation of PAGCOR representatives Rodil De los Reyes, Senior Branch Manager at Casino Filipino New Coast, and Toto Amador, Senior Public Assistant.
On the other hand, the Building a Champion by a Champion project also had its second action on the field, where 200 students in need were offered essential school supplies, including plastic envelopes, notebooks, pencils, crayons, rulers, and intermediate pads.
“This impressive program collaboration, executed in one single day, has left a lasting impact on the people of Barangay 699, who are deeply grateful for the foundation’s generous initiatives. By focusing on education and community outreach, the organization has made a meaningful difference in the lives of those in need,” FBM concluded.
The Bayanihan para sa Kababayan program has six activities scheduled for this year, such as the ones promoted in this project, structured to help challenged Filipinos with their needs. Meanwhile, the Building a Champion by a Champion program has four activities scheduled for this year, targeted at young generations affected by social and economic difficulties.