SOFTSWISS announced its participation in SiGMA Africa 2024 on March 11–13 in Cape Town, South Africa. At stand 25S, the iGaming company will showcase its products and services, including its Game Aggregator, Sportsbook, and Casino Platform.
According to the supplier, this move highlights SOFTSWISS’ “continuous expansion and targeted focus on the African market”, particularly following its acquisition of a majority stake in Turfsport.
As a convergence point for companies involved or interested in the African iGaming market, SiGMA Africa 2024 provides an ideal platform for SOFTSWISS to present its product ecosystem, the business noted. With the integration of Turfsport’s solutions, SOFTSWISS complemented its brand in South Africa and is “ready to show new opportunities to stakeholders.”
Despite its stringent regulatory framework, the African market holds considerable growth opportunities, underpinned by an extensive user base and rapid technological advancements in mobile connectivity and blockchain technology. Moreover, the rising interest in gambling within the region adds to its appeal to industry players.
The company described itself as “well-prepared to navigate this market”, as evidenced by its recent acquisition of GLI-19 certification for the Casino Platform and the GLI-33 certification for the Sportsbook. “These certifications not only underscore the company’s operational capabilities but also streamline the entry process for operators using the SOFTSWISS Turnkey Solution,” the provider explained.
Victor Sekushenko
Victor Sekushenko, Head of Sales Sportsbook at SOFTSWISS, commented on the participation: “The Sigma Africa event is an excellent opportunity for SOFTSWISS to demonstrate its capabilities in the African market and the innovative potential through the collaboration with Turfsport. Our involvement in Sigma Africa is key to our strategy to grow our presence in South Africa and across the continent.”
“With over 15 years of industry experience and an expanded portfolio, SOFTSWISS aims to become an essential technical partner for entities, ranging from startups to established gaming operators, looking to realize their iGaming business ambitions in the African market and beyond,” the company concluded.